This fall, the DMJ Department will be offering “The Art of the Pitch,” a one-credit course on what it takes to be a media producer. The class will be taught by Ed Carroll, the former Chief Operating Officer of AMC Networks.
The course is scheduled for Thursday evenings from 6 to 7:50 p.m. Enrollment is open to all DMJ majors (Digital Media Production, Digital Media Programming and Management, Journalism).
Here’s a description of the class:
People in the media industry today can be heard referring to a “content boom” due to the proliferation of well-funded media platforms looking for distinctive series and movies.
How does one interested in a career in the media learn what skills are necessary to participate in the content business? We hear the word Producer often, but what does it mean and what are the attributes that can lead to successfully shepherding a story from conception to distribution?
Among the topics to be covered: What does it mean to be a producer and what does a producer do? Where does one find story, and how does one option or control that story? What is the role of the producer in developing a script? How does financing work in the film and television businesses? What is the process for attracting talent? What is the process of selling content to distributors?
This class will be taught by Ed Carroll, the former Chief Operating Officer of AMC Networks.