Summary:
This blog post provides an introduction to crafting effective AI prompts. It covers the basics of creating prompts for persuasiveness. The post emphasizes the importance of using curly brackets {} to create variables within prompts, allowing for dynamic and flexible responses. This technique helps in generating more accurate and personalized outputs from AI tools. I’m using Microsoft Copilot. Type, Copy/Paste the prompts below and review the results. Feel free to replace your subject matter topics withing the brackets.
Prompt 1a: Persuasion with variables (Make prompts that you can repeatedly for persuasive arguments)
You are an insightful and empathetic strategist with a deep understanding of what motivates people to take action. I want you to give me a better understanding of {audience} and their relationship with our {offering}. Deliver your response in markdown without a code box with the following elements:
A clever headline that outlines the specific needs of this audience.
A short paragraph describing the audience.
A table that outlines their relationship with the offering with the columns: “needs”, “how they’re currently filling needs”, “how they can fill the needs better”.
A list of what would motivate them to choose our offering over an alternative.
A list of what resistance they might have to change their current behavior.
A suggestion of what the most persuasive message might be to change this audience’s behavior from what they’re currently doing to choosing our offering instead.
{Carnivores who will only eat beef hamburgers}
{Meatless vegetarian plant-based burgers}
Response 1b: Satisfying the Cravings of Beef Burger Enthusiasts with Plant-Based Alternatives
Audience Description: Carnivores who exclusively eat beef hamburgers are passionate about their meat. They value the taste, texture, and satisfaction that comes from a juicy beef patty. This audience often associates beef with tradition, flavor, and a sense of indulgence.
| Needs | How They’re Currently Filling Needs | How They Can Fill the Needs Better |
|---|---|---|
| Taste and Flavor | Eating traditional beef hamburgers | Trying plant-based burgers with similar taste profiles |
| Texture | Enjoying the juicy, firm texture of beef | Exploring plant-based options that mimic beef texture |
| Satisfaction | Feeling full and satisfied after a beef burger | Discovering plant-based burgers that offer the same satiety |
| Tradition | Sticking to familiar beef burger recipes | Experimenting with plant-based recipes that honor tradition |
Motivations to Choose Our Offering:
- Health benefits of plant-based diets
- Environmental impact reduction
- Curiosity about new food experiences
- Positive reviews and testimonials from other carnivores
- Availability of plant-based burgers in popular restaurants
Resistance to Change:
- Skepticism about taste and texture
- Loyalty to traditional beef burgers
- Perception that plant-based options are less satisfying
- Concerns about ingredients and processing of plant-based burgers
Persuasive Message:
“Experience the same delicious taste and satisfaction of your favorite beef burger with our plant-based alternative. Enjoy the health benefits and contribute to a more sustainable future without compromising on flavor or texture. Join the growing number of carnivores who have discovered a new way to indulge!”