I sought to address the audience by designing this through a lens that references an “Alice down the Rabbit hole look” that would specifically target a younger audience without being too scary. I really wanted the viewer to look throughout the movement of the poster as well. I think the colors can also attract children and adults. My process started with that theme and then I looked into pictures of trash to create silhouettes to include in the sewer. I then decided to choose color schemes that were whimsical and looked like a sewer. For the second design I varied away from the more sewer look and just included the opening of the man hole. I have a few variations of the 2nd design with color choices and including the little boy looking from the opening to the sewer.
About me: My name is Victoria Falco and I’m currently a Sophomore in the BFA Graphic Design program. My interests lay in advertising, book, packaging, magazine, and poster design.
One Response to “Sewertopia Poster”
great article thanks for sharing it