During the early 2000s, the economy was on the rise, and this was reflected in fashion and entertainment. Television was no longer a luxury for the wealthy; most households now had access to mainstream media, leading to the emergence of reality TV shows like Jersey Shore. The show followed eight people staying in a beach house on the Jersey Shore, aiming to televise their relationships and fights. The producers wanted the show to be as authentic as possible, allowing the contestants to give ‘real’ reactions. This unique concept made the contestants beloved by audiences. With the rise of reality shows, the contestants’ fashion styles were promoted, and with the trend of smokey eyes, super-high platform heels, thigh-high dresses, orange tanning, and blinged pairs of sunglasses, Jersey Shore fashion was in. This style was called Guido/Guidette fashion, adopted by second-generation Italian-Americans in New York and became popular throughout the early 2000s thanks to Jersey Shore. The show’s representation of its contestants helped humanize the young demographic, as the Italian second-generation population was often mocked in the mainstream media due to their excessive tanning and animal print clothes. The impact of Jersey Shore influenced many young people to adopt the new style, leading to a remarkable shift in the general media perception of the Guido/Guidette lifestyle, which became more accepted.